Content Management System (CMS)
WordPress is, by far, the most popular open source Content Management System (CMS), used by approximately 75 million websites.
WordPress is free to install, deploy, and upgrade. Thousands of plugins and templates power a flexible and simple interface, which reduces development costs and deployment time.
The team at Fresh Consulting has many years of accumulated knowledge and resources to deploy high quality websites using WordPress. Here are a few reasons why it’s our top choice for clients:
1. The most popular CMS in the world
WordPress holds the largest CMS market share by far, and currently accounts for over a quarter of all websites. As a result, many users are already familiar with the WordPress CMS, requiring less staff training when building a new site.
2. Open Source with room for expansion
WordPress can be self-hosted, so there are no costs associated with downloading, installing, and upgrading. There are more than 50,000 WordPress plugins (often free), such as slideshows, contact forms, SEO optimization, etc.
3. Highly customizable for great flexibility
WordPress is popular because it meets the demands of many users with its flexible framework, which allows designers and developers to create and modify layouts and applications. Coupled with user-generated extensions, websites are no longer limited by enterprise extensions.
Our team has experience extending WordPress functionality, as well as incorporating a wide range of plugins, to meet our clients’ unique demands.
4. Wordpress is Easy for Search Engines
Not only are WordPress websites easily customizable, but they also have a simple framework and link structure that’s shared among numerous other websites. Because search engines are familiar with these types of sites, it’s easy for Google’s spiders to find your web pages, index them, and rank them.
5. Lower setup and maintenance costs
According to DeviousMedia, WordPress incurs fewer setup, customization, and maintenance costs in comparison to other Open Source CMS like Drupal and Joomla. Additionally, it is relatively easier to find WordPress designers and developers if more customization or development is necessary in the future. You don’t get locked down by a static website or proprietary CMS that is costly to tweak after initial development.
Plugin Yoast for SEO
Yoast is one of the most downloaded WordPress plugin of all times. Yoast’s WordPress SEO is a comprehensive solution for all your on-site SEO needs.
It allows you to add SEO title, meta description, and meta keywords to each post and page of your site. You can also write custom title for your main site, archives, category and tag pages. It also adds Open Graph meta data, Twitter Cards, Sitemaps and ping search engines whenever you update your site.
The list of features for WordPress SEO is extremely long. Check out why we use WordPress SEO on WPBeginner and all our websites. After that, head over to learn how to install and setup WordPress SEO plugin.
Once you do that, then look at our tips for optimizing your blog posts.